Logo
Campus
3-Year Undergraduate Business Programme

Bachelor of Business Administration

Step into the corporate world. Build essential skills in organizational behavior, corporate finance, and strategic marketing.
3 Years
Eligibility: 10+2 in any stream with minimum 50% marks from a recognized board
15L
Highest Pkg
20K
Average Internship Stipend

Department's Accomplishments & Corporate Impact

1800+
Corporate Placements
15 L
Highest Package
35+
Startups Founded
200+
Live Projects
500+
Global Alumni
40+
MNC Tie-ups
✓ Trusted by 5,000+ Business Leaders

Overview

What is the BBA Programme?

The BBA programme at Career Point University is structured to transform ambitious students into capable business professionals. It bridges the gap between theoretical knowledge and practical corporate challenges through case studies, industrial visits, and role-playing.Students develop a holistic understanding of how organizations function, preparing them for dynamic roles in banking, retail, consulting, and their own entrepreneurial ventures.
3 Years Duration6 SemestersCase-Study BasedEntrepreneurship Focus
Finance
Accounting & Markets
Marketing
Sales & Branding
HR Management
People & Leadership
Entrepreneurship
Startups & Ventures

Scope

Expanding opportunities in the corporate world

A BBA degree is the perfect launchpad for a corporate career. Graduates are highly sought after for roles such as Financial Analyst, Business Development Executive, HR Generalist, and Marketing Coordinator. It also builds the perfect foundation for those looking to pursue an MBA or start their own business, offering insights into strategic planning, economics, and corporate law.

Structure

A business curriculum designed for future managers

The BBA curriculum focuses on core management subjects, enhanced by soft skills training and quantitative analysis.
Graduates complete a mandatory corporate internship, ensuring they are job-ready upon graduation.

Value Added Courses for all UG (VAC) — Non Mandatory

Course NameCategoryCredits
Advanced Excel for Business
VAC2
Digital Marketing Basics
VAC2
Corporate Etiquette & Grooming
VAC2

3 Year Business Roadmap Roadmap

Your journey from business basics to corporate readiness.

Mastering the Basics of Commerce

Focus on foundational business theories, economics, basic accounting, and communication skills.

YEAR-1

What you'll learn

Business CommunicationBasic AccountingEconomic Analysis

AI Tools & Technologies

Excel BasicsSpreadsheet Management

In Classroom Concepts

⚙️
Management

Principles of organizing

📈
Economics

Micro & Macro theories

Projects You'll Work On

Market Survey

Local business analysis

Field Study
View All Subjects
  • Principles of Management
  • Business Economics
  • Financial Accounting
  • Business Communication

Marketing, HR & Finance

Explore the core functional areas of an organization, understand consumer behavior, and learn corporate law.

YEAR-2

What you'll learn

Marketing StrategyFinancial PlanningData Research

In Classroom Concepts

📢
Marketing

Branding and sales

👥
HR Management

Organizational behavior

Projects You'll Work On

Business Plan

Drafting a startup model

Incubation
View All Subjects
  • Human Resource Management
  • Marketing Management
  • Corporate Finance
  • Business Law

Internships & Strategy

Choose your electives, complete a corporate summer internship, and focus on strategic management.

YEAR-3

What you'll learn

Strategic Decision MakingCorporate EtiquetteSpecialized Domain Knowledge

In Classroom Concepts

🎯
Strategy

Long-term business planning

⚖️
Ethics

Corporate governance

Projects You'll Work On

Summer Internship

Corporate work experience

MNCs / Banks
View All Subjects
  • Strategic Management
  • Entrepreneurship
  • Elective Specializations
  • Final Business Project

Admission

Simple admission process and transparent fee structure

Admission Criteria

Course Fee Structure

Fee Details
Admission Fee (one-time)5000/- (at the time of admission)
Tuition Fee31000/- Per Semester
Examination Fee3000/- Per Semester
Development Fee3000/- Per Semester
Caution Money (one-time)3000/- (Refundable)

Scholarships

Scholarship For Session 2026-27

 Till 30th JuneTill 15th JulyTill 31st JulyAfter 31st July
​Early Admission Benefit (One Time) [INR]300020001000No EAB
% in GraduationScholarship on Tuition Fees
Till 30th JuneTill 15th JulyTill 31st JulyAfter 31st July
Above 90%20%15%10%5%
85% – 89.99%10%5%NANA
75% – 84.99%5%NANANA

Note:

  • 1. Merit scholarship is linked with admission date (irrespective of date of result declaration of previous class)
  • 2. Student can avail only one type of merit scholarship scholarship (whichever is higher).
  • 3. Merit Schiolarship Continuation eligibility: Above merit scholarship is only for 1st Year. For continuation of the same in subsequent year, student has to maintain CGPA >= 6.5
  • 4. EAB Scholarship is given in addion to the merit scholarship.
  • 5. To avail scholarship, student must deposit applicable semester fee before the cut-off date for scholarship. If student fail to do so, his/her eligibiity for availing scholarship will be cancelled.
  • 6. Also, to avail merit scholarship, student has to submit supporting documents in original along with 1 set of photocopies.

Why Join

Unlock your potential with a Business degree

Practical Business Cases

The curriculum is heavily case-study based, mimicking real corporate scenarios rather than just textbook theory.

High Corporate Demand

BBA graduates are highly sought after in banking, consulting, retail, and IT sectors for entry-level management roles.

Startup Ecosystem

Our incubation center helps students with business ideas transform them into viable startups during their studies.

Leadership & Soft Skills

Focus on presentation skills, corporate etiquette, and leadership builds the confidence required to crack MNC interviews.

Perfect MBA Pathway

A BBA is the ideal pre-requisite for pursuing an MBA, giving students a massive advantage over peers from other streams.

Features

Setting us apart from the rest

06

Corporate Simulation Rooms

Mock boardrooms and group discussion panels to simulate actual corporate decision-making environments.

07

Industry-Experienced Faculty

Learn from former corporate executives and managers who bring real-world industry experience to the classroom.

08

Business Conclaves

The department regularly organizes B-Plan competitions, marketing fests, and financial trading simulations.

09

Placement Assistance

Dedicated placement and internship support cell for securing roles in top financial and consulting firms.

Apply

Simple 5-step process to join the BBA programme

Guide to Register Online

STEP 01

Register Yourself

Create your account on the portal with your basic personal details.

FAQ

Everything you need to know about the BBA programme

Placement Records

Management Graduates in Top MNCs

Unmatched corporate placements across Consulting, Finance, Marketing, and Healthcare sectors

Collaborations

Corporate & Industry Tie Up's

Testimonials

Our Students Speak


career Point University, we have received an excellent education here, which makes it for more than a step between high school and The real world but to rather a stepping stone to our futures. Sometimes I think it is ironic-in each endeavor to our academic lives and we learn and grow and achieve the highest level in the Respective university. The most important life lesson I learnt in my college life is the value of relationships. Also, the student-teacher indulgence is good and provide enough knowledge for the students to learn and practice for the job ready environments. Students are easily placed with the guidance according to their skill level. The University is supportive and works with the students for them to get good options for practice and eventually placement.
Rishita Gupta
Rishita Gupta
BBA- DATA ANALYTICS · Jaro Education

Thank you, Career Point Univercity, for grooming me with the right attributes for my professional life. I have thoroughly enjoyed working with the best academics and students of our state here.

Vansh Jain
Vansh Jain
BBA Hons. ·
Admission Enquiry